EXPERTISE we Provided
Service Blueprinting & Journey Mapping, UX & UI Design, Data-Visualisation Design, Web Application Development, User Testing & Validation, Product Strategy
DELIVERABLES
Assessment Result Dashboard, Role-Based Feedback Tool, Interactive Data Visualisations, Future-State Service Map, Clickable Prototypes, Usability Test Reports
Cambridge University
United Kingdom
Cambridge Assessment—the exams division of Cambridge University Press & Assessment—set out to replace a PDF-heavy results portal that left exam officers, teachers, students, and parents piecing data together manually. Seeking a unified, web-based experience that could scale across 170 + countries, the organisation engaged Outliers to lead a service-design initiative, mapping every touchpoint from paper marking to performance analytics and uncovering more than 200 workflow gaps.
Guided by the service blueprint, Outliers delivered a role-based reporting dashboard and feedback tool packed with interactive visualisations and contextual alerts. Built as a scalable web app, the solution lets stakeholders filter, compare, and act on results in seconds—reducing administrative effort, improving data clarity, and driving faster, insight-led decisions in schools worldwide.
